The SUV Specialist is Jeep’s unique product, the Jeep Wrangler. Wrangler is popular all over the world because of its ‘classic look’ and ‘legendary capability’.
The Wrangler is the most popular SUV in the world. Its format is influenced by the Willis MB used by the United States in World War II. Now any SUV of any brand with off-road and high ground clearance is also called ‘Jeep’. This shows how popular the Jeep brand is.
The ‘loyalty’ and ‘fan base’ towards this vehicle is increasing all over the world including Nepal. The company claims that the fact that a dozen and a half of these vehicles have been sold in Nepal since it was made public a month ago.
The first generation of this vehicle was produced in 1987. Due to its popularity, Jeep still maintains Wrangler production. In fact, being rich is a matter of prestige in the society. Because buying a wrangler is like entering a proud zip life.
Despite allegations that Yangler was not comfortable, the data shows that sales are skyrocketing. As Jeep prepares to launch the Hybrid Wrangler, its popularity is sure to grow among electric vehicle enthusiasts as well. Wrangler will now be available not only in ‘Four by Four’ but also in ‘Four by E’. Why is the popularity of Zip Wrangler increasing so much?
Unique offroad capability
When it comes to the Wrangler, it starts with a unique ability to easily navigate any surface or terrain. In the hands of a skilled driver, Wrangler will be able to easily cross such mountains, which are not difficult for other brand drivers. The Jeep Wrangler has a legendary four wheel drive and high ground clearance. Its wheel base is short, front is also short. It can be easily and simply modified.
Many improvements have been made to the Wrangler for on-road driving. Due to its rugged engine, strong front and rear axles, suspension and four-wheel drive, the Jeep’s tagline is the Wrangler ‘Go Anywhere, Do Anything’ vehicle.
The design of the Jeep Wrangler is ‘iconic’. Jeep’s ‘Ruggedness’ has been retained even in the last generation of Wranglers. The Jeep Wrangler is one of the few limited vehicles that has the most luxurious tires.
Willis MB’s ‘DNA’ is still intact in Wrangler from military history. It has been eight decades since Willis MB was created. But the jeep still has seven grills in the middle of the round headlights. People can imagine folding windshields, removable doors, spare tires hanging at the back, convertible tops, and so on.
Today’s Jeep is full of comfortable features. Power window, door lock, air conditioning, carpeting, heated leather etc. are available. Now the connoisseurs of Jeep Wrangler are found driving proudly not only on offroad but also on offroad.
Options in modification
If you want to upgrade the interior and exterior of the Zip Wrangler, there are many options. There are options to choose hard-top or soft-top roof. Half-metal removable or full-frame metal doors can be installed.
Jeep has countless options for Wrangler sellers. Such as rock rail, winch, bumper, differential guard etc. All of this makes the Jeep the most ‘customizable’ SUV available on the market.
Relation to American history
Zip Wrangler’s “appeal” is because he was born in the United States. And, for use in World War II, the US military called for the construction of this special vehicle.
Although the US military favored the design of the American Bantam jeep in the 1940s, Bantam did not have the capacity to meet the demand. So, Willis Overland got the responsibility. Willis built the first Jeep, the Willis MB, which was used extensively by US coalition forces in the war.
The jeep also played a role in transporting the wounded and the soldiers in the war. After World War II, the US government auctioned off more jeeps. Many war veterans bought these vehicles. Because it was cheap and reliable. Wrangler has maintained that belief in the jeep to this day.
Very few vehicles have a ‘direct line’ and legacy with their ancestors. Even ordinary car lovers are familiar with the capabilities and design of the Jeep Wrangler.